Apparently, companies realize that front office solutions that help capture
more buyers and understand their needs are critical to their success
regardless of the recession. Hopefully, these companies are focused just as
much on the process and training as the technology. CRM is a long term
strategic play and should be viewed as part of a shift to a more disciplined
approach to revenue management.
Growth Driven by Technology Focused on Customer Retention, Analytics and
On-Demand Solutions STAMFORD, Conn., July 15, 2009 —
Worldwide CRM market revenue totalled $9.15 billion in 2008, a 12.5 percent
increase from 2007 revenue of $8.13 billion, according to Gartner Inc.
Analysts said that market growth was driven by enterprise investments in
technologies focused on customer retention, analytics and on-demand
“Despite financial market volatility, the worldwide CR... (more)
The importance of automating the sales processes and capturing buyer data has
perhaps never been more important. Many organizations are finally waking up
to the fact that having thousands of leads isn't as important as doing better
with the leads you have. From Gartner...
What You Need to Know
Despite slow sales due to the economy, organizations continue to invest in
sales force automation (SFA). Gartner has not seen a drop-off in customer
requests for help with vendor evaluations related to SFA. We have seen
slightly more emphasis on software as a service (SaaS) due to tight ca... (more)
Recently, I became an executive advisor to Kaavo, a Cloud Applications
Management software company. Kaavo is in a unique position to capitalize on
the soon to be obvious need to manage applications on the cloud. It's
interesting to see the cloud computing predictions and how it will change the
way we work with applications.
A solid majority of technology experts and stakeholders participating in the
fourth Future of the Internet survey expect that by 2020 most people will
access software applications online and share and access information through
the use of remote serve... (more)
In the 21st century, the U.S. Labor Dept. predicts that today's learner will
have over 10 jobs by the time they are 38. Being able to adapt to changing
conditions in your job status and the status of your buyers is an important
strength in 2009.
I used to have to go to Europe quite a bit and I remember seeing this
sculpture in the Louvre. This piece of art is quite beautiful and it really
does make you think about how these captives must have felt. It's universal
because we have all been there. The four reactions of their captivity
depicted in the sculpture are revolt, hope, resi... (more)
Yammer is relatively new and is funded by two venture capital funds; Founders
Fund and Charles River Ventures. It also is a very clever idea to get some of
the instant messaging benefits of Twitter and apply them to a closed
corporate environment. As a private communications tool, Yammer is effective
since the user doesn’t have to spam everyone. They simply post it to their
own company view of Yammer. The user can also look at profiles of other
employees to learn more about them. The profile will include a photo,
background information and they are working on.
Just like Twitter,... (more)